Google Play Store Feature Image is back. In May 2018, Google redesigned the Play Store, which led to fall in conversion by about 25-30% for majority of the apps listed on Play Store.

Is it back or is it a bug?

It’s not showing in all the devices. Google is probably doing an AB testing.

Google Play Store Feature Graphic is Back

The feature graphic plays a vital role in driving user downloads on the Google Play Store. A research has shown that the feature graphic accounts for up to 30% of all conversions. The removal of the feature graphic could have a detrimental effect on apps that do not update their other creative assets (icon, screenshots and preview video) accordingly.

It’s exciting that the feature graphic is back.

Let’s start AB testing to further improve conversions!! 🔥

There’s no confirmation from Google about this yet.

Signup for Premium Content!

Enter Your Email Below to Get Access To Exclusive Content
Categories: Google Tools

Ankur Shrivastava

Ankur Shrivastava is a certified Full Stack Digital Marketing Professional. He works as a Marketing Analyst / SEO at ShareChat. He has a solid knowledge and experience of Digital Business Transition, SEO, Keyword Research, PPC, Site Audit, Social Media Optimization, Social Media Marketing, Link Building and more.

Leave a Reply

Your email address will not be published. Required fields are marked *

Learn How I Generated Organic Traffic Worth $1,600,000

close-link

Signup for Premium Content!

Enter Your Email Below to Get Access To Exclusive Content