Boosting Google Rank takes real effort given that Google Algorithm is not clearly known and keeps changing. Getting your website to the top of Google is not a low-hanging fruit. But it’s said that ‘Something is better than nothing’. We do know that basic algorithm currently used by Google in order to Increase Google Ranking quickly and for free.

We can at least optimize our websites for better performance. Optimise a web page so that it is readable by a Search Engine. Optimising a web page further splits into two sections. First is On Page and second is Off Page. I’ve discussed the five crucial SEO steps to rank higher on Google in 2017. The same techniques boost ranking for other search engines too. Read on.

Frequently Asked Questions:

  1. How to rank higher on google in 2017?
  2. How to improve Google search ranking?
  3. How to improve google ranking on WordPress?
  4. How to improve google search results?
  5. How to increase google ranking for free?
  6. How do you get to the top of a google search?

Okay, let’s start!

Step #1. Use LSI Keywords to Increase Google Ranking

Keywords signify the basic topic of the content of what the content is about. Just targeting a random keyword without research will lead you into a pothole. There are several tools which can be used to research like Google AdWords Keyword Planner, KeywordTool.io, Google Trends etc.

First of all, don’t just focus on your own keyword, rather try finding some long-tail keywords related to your target keyword with at least 1K monthly searches in your target region and language. In addition, try finding related keywords with synonyms of the above sorted long-tail keywords. Use them in your content. Avoid repeated keyword stuffing. Google would love this. This would substantially improve google search ranking.

Step #2. Write long and relevant content, more than 2000 words.

Properly format the content. Headings are very crucial for SEO. Google bots crawls headings to determine the content of the page. Use one H1 tag per post. Use H2 tag for all the subheadings. Furthermore don’t follow a subheading by more than the recommended maximum of 300 words. Use as many internal links but avoid redundancy. Use plenty of transition words. Transition words are signal words such as ‘first of all’, ‘so’, ‘rather’, ‘hence’, ‘maybe’, ‘most noteworthy’ etc. which gives direction to the reader. If needed, use passive voice in a maximum of 10% of the sentences. Finally, stay away from Keyword stuffing. Use proper synonyms instead for better ranking. This boosts the relevance of the content consequently Increase Google Ranking.

Step #3. Pay attention to SEO Tags

SEO tags helps create proper structure of a post. It helps defining fields such as title, description etc. for a post. Important tags are:

  • Title Tag
  • Meta Description
  • Header Tags (h1-h6)
  • Alt Text on Images
  • Canonicals
  • Robot or Specific bots (Googlebot) Tag: noindex, nofollow, nosnippet, noimageindex, noarchive

Step #4. Use structured data markup (SCHEMA MARKUP)

Schema Markup is an excellent way to make search engines understand your content and give more informative result in searches. Search engines use structured data to generate rich snippets like one below.

Increase Google Ranking

Rich Snippet Example

There are several kinds of markup such as article, events, products, recipes etc.

Increase Google Ranking

Available Schema Markups

Another similar tool is Data Highlighter Tool. It is a tool by Google available in Google Webmaster Tool. It helps highlight important information same as in Schema markup.

[Also check]: 10 Must Have Plugins For a WordPress Website 2018

Step #5. OPTIMISE FOR SOCIAL MEDIA to Increase Google Ranking

Optimise your post on social media such as Facebook, Twitter etc. In addition, add Facebook Title, Facebook Description, and Facebook Image. Follow the same procedure for Twitter. Add Twitter Title, Twitter Description, and Twitter Image.

Add Social Media Buttons to post. Start converting your post into Facebook Instant Articles and Accelerated Mobile Pages for faster loading experience for readers. This would boost social media traffic and search engine traffic, enhances search engine rank and as a result, will reduce bounce rate.

Increase Google Ranking

In conclusion, I can say, there are a plethora of SEO tricks and tips and standard procedures, following the above five would bring your SEO on track, consequently, keep your website safe from being penalized.

If you need any further assistance, feel free to contact me in my Facebook Group:  Brandnol Digital Marketing Group

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Categories: SEO

Ankur Shrivastava

Ankur Shrivastava is a certified Full Stack Digital Marketing Professional with solid knowledge of Digital Business Transition, SEO, Keyword Research, PPC, Site Audit, Social Media Optimization, Social Media Marketing, Link Building and more.

3 Comments

VANACORE · August 20, 2018 at 2:21 pm

Wonderful article…
sir, actually I am just new to this field…
can you please suggest some free tools if any, please?

Jonathon Parkhouse · August 23, 2018 at 1:12 pm

hello!,I love your writing very a lot! share we keep in touch extra approximately your article on AOL? I need a specialist on this area to resolve my problem. Maybe that is you! Looking ahead to peer you.

Sam Shoaf · September 4, 2018 at 8:23 am

With thanks! Valuable information!

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